The final Tight 32 contest of 2016 was intense as always and when the smoke cleared our winner was Preme. We always get asked the question, "Do the beats have to be trap?" My answer every time is submit your sound. The issue I believe is most haven't found it yet. When you think about Patchwerk Recording Studios the underlining theme should be we are a professional recording studio. We are proficient in sound. Send us your best because that is what we expect 100% of the time. The emcees are going to paint the picture but the canvas is set up by the producer. The production this month came from our first winner ever of the Tight 32 contest in January Kanagroo809. Check out how the winning emcee Preme handled his production. Interview with Preme coming up end of week.
One thing we know about Gucci Mane is he will consistently drop music. He released a new visual for his recent collaboration with Travis Scott called Last Time produced by Zaytoven. After watching this video I feel we will see more visuals utilizing night vision. All they needed was a wintery night, a vehicle they could lift up, light on fire and drop swag on the record! Directed by and starring Harmony Korine who is the man behind Spring Breakers and the cult classic Kids(do your internet research!)
Social media has become the messenger for all information good or bad. Well this past Friday November 25th our @idomusiconline and @patchwerkstudio Twitter and Instagram timeline was flooded from select industry influencers about the passing of a very well respected brother named Mel Carter. People follow the entertainers but rarely know the story of the management who make the moves in the background. Mel Carter was a standup individual and respected on numerous levels.
The monthly contest designed for hip hop producers and emcees took place Thursday, November 17th at the legendary Patchwerk Recording Studios. 12 emcees signed up and only a few were able to complete the task of spitting 32 bars within the 15 minute time frame. The winner of our producer portion Kangaroo809 was the selected winner of the month beating out 12 other producers for the monthly title. This is actually Kangaroo's second time winning this year. Each emcee took a different approach and delivered heat. We want you to check out the verses and let us know who was the best out of the group. Simply leave comments below.
Steve Rifkind is a music entrepreneur responsible for birthing Loud Records which was home to hip hop notables Wu Tang Clan, Mobb Deep, Three Six Mafia, Big Punisher and more in the early 90's. His history in the music biz is not up for discussion as the accolades speak for themselves. He pretty much invented street team promotions which is a lost art in today's game. Looks like he is cooking up something sweet for 2017 and you might want to get involved.
Known for his righteous messages in the music, Common delivers another socially conscious track named 'Black America Again' Remix along with Gucci Mane, Pusha T, and BJ The Chicago Kid. Common recently released his 11th LP and couldn't have came at a better time. The message is strong and to the point with his recent single. Is it far fetched to demand more records in this tone for the people? The truth twisted into rhyme but can be digested by numerous walks of life? This is an opportunity I'm anxious to see and hear but how will the people respond?
Finally a contest for emcees who's only crime is they can paint pictures effortlessly. The disclaimer I give every artist who comes in for our monthly contest conducted every last Thursday of the month is come correct. You are given 15 minutes to werk on thirty two bars with a professional engineer in a real session. Real session meaning you can punch in, stack your vocals, insert ad libs, and more. Whatever you gotta do to make your 32 bars legit is what we are focused on.
Let me paint the picture for you. A super talented musician which you don't know of hands you their cd. They suggest you support the arts by handing them any amount of money. The CD is written in sharpie and clearly zero visuals presented. You may decide to give them a few bucks but have no interest in playing the cd at all. It just so happens the project is undeniably good but you never pressed play because nothing grabbed your attention to do so. Meet the issue of many today. A failure to give attention to the cover art is a deciding factor for many across the world.
Today music generates money when it's played rather than when it is purchased. This is the new business for the music industry. The first week sales don't tell the story of the future success of the release. The earning span of the project is where the opportunity to win big comes in. I never understood the conversations of discussing what an album sales it's initial week anyway. It's an issue to find a complete project you will tolerate from beginning to end today so the game has been altered.
Producers looking for an opportunity and exposure should get involved with That Tight Thirty Two On Thurzdayz contest. The event benefits both producers and emcees. Producers must submit three wav files for review. The staff selects which producer has the best three tracks. If selected the producer is invited to attend the session and watch multiple emcees spit over their production. The producers can exchange contact info and build a relationship with the talented emcees for future collaborations. Put some definition to your sound!